Associate Director @ Data Security Council of India, Marketing Expert, DSCI
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Seasoned Industry Leader with Core of Technology, Marketing Communications & Sales | Product Architect | Industry Relations | Speaker | Digital Marketing Coach & Mentor | B2B/B2C Growth Catalyst As a senior manager at DSCI, I focus on driving business growth and optimizing brand marketing & management. Using digital & traditional marketing best practices, I closely monitor and manage the end-to-end customer life cycle management (research, engagement, acquisition, delight & retention), advise and support customers in their transformation journey, and enhance productivity by mentoring my team, altogether contributing to a performance culture. I also coach and mentor digital marketing professionals (academia connect), and guide various early-stage start-ups on digital marketing and GTM strategy. I am self-motivated management professional with ~13 + years of core expertise in corporate marketing and communication, revenue growth, alliance management, and people practice.
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Sasikanth is an international growth advisor, mentor, coach and consultant with 3 decades of experience in multiple industries. He is currently advising SMEs/Startups in India, UK, Africa, USA and helping them in their business strategies to scale the operations of the respective companies.
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I've worked with 2 of India's most legendary startups - Pharmeasy and Swiggy for their up and coming business verticals in small teams and uncertain environments. Before this I've worked closely with founders trying to set up their venture from scratch. I've even adviced founders who didn't even have their products launched yet. And across all of this there's one common problem - marketing. Amidst a million possible solutions, which one to choose? And i can help you figure out exactly that - what will work for your brand in the realm of marketing.
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As a seasoned Growth and Marketing Strategist, I have over 11 years of experience in diverse industries such as Edutech, E-commerce, SAAS, and HR Tech. My expertise lies in helping companies create effective strategies that facilitate their growth and devising marketing plans that communicate their vision and direction clearly. I am also adept at assisting organizations with idea validation, ensuring they focus on the most promising opportunities. In addition to my professional accomplishments, I am the National President of the Staffing and Recruitment Council of WICCI. In this role, I have been actively working towards empowering women entrepreneurs in the industry and facilitating their growth. At the age of 26, I founded Taxolawgy Online Services, a global freelancing platform that connects companies with over 10,000 experts from different countries around the world. The platform covers a range of disciplines, including IT, Marketing, Management, Sales, Legal, and Finance. I am pro
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Proven Recent Success: ???- Scaled userbase to 1Million+ from 10k via Content Creation ???- Boosted Daily Engagement (16k+ Daily Active Users) ???- Slashed App Install Costs (CPI: $0.06) ???- Top #22 App Worldwide on Play Store ???- Content & Growth Strategist With 6+ Xp
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